Case Studies: Mad Croc
Helped create and took an equity position in Chrome Distribution, a company especially created to provide a European sales and marketing role for Mad Croc energy drinks, gum and Croc-Tail - alcoholic energy beverages.
- Company establishment and fund raising
- Business development
- Communications tools
- Advertising, marketing and sales promotion
- Sales and distribution
- Leverage of worldwide sponsorships and partnerships
- Merchandising
- Branded events
- Partner support
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